Mobile QSV Model is unique to serve the Himalaya All-Natural Foods at multiple locations during the day without the liability of high rentals. The aim is to move freely to where the consumer is; say at train or bus stations during morning & evening rush hours, schools during intervals, residential areas during Tea times and in the Busy Bazaars in the evenings.

The QSV fitted with all modern gadgets in well-designed small space to impart a feel of modern quick-serving outlet for clean & hygienic foods.

  • The Franchisee will have access to around 20 of the most popular Combo Meals, Gourmet range of Vegetarian Burgers & Snacks, french fries & masala fries, premium ice cream, smoothies, mushroom & vegetable soups and our signature digestive drink 'Ginger Lime Soda'.
  • The Franchisee can start the business in a small branded truck, with capital investment of Rs.13 Lac, only out of which up to 75-80% can be availed as loan & Government subsidies.
  • The project will also generate employability for at least one more person.

Under this model, the payback period is around 9-12 months.

Under this model, break-even sales are achievable with the sales of 2.2 lac per month.

BURGER 'N' FRIIES (Food Truck )
Monthly Expenses Investment Payback Period
Particulars Amounts Particulars Amounts Particulars Amounts
Man Power salary 50000 Van & Equipments 1200000 Monthly Sasle from QSR 550000
Fuel Expenses 20000 Working Capital 70000 Monthly Expense 330000
Miscellaneous Expenses 10000 POS Software 30000 Gross Profit 220000
*Avg. Interest Expenses 5290 Monthly Fixed Expense 85290
Net Profit 134710
Total Fixed Monthly Expenses 85290 Ideal Payback Period 9 - 12 Months
*Avg. Principle Repayment 12380 Total 1300000 QSR Margin 66.67%(On Cost)
*the cost may vary depending on the loan amount

Sales volumes are expected to grow at 20%, while the prices are kept constant. This will directly increase the revenues by 20%. Majority of the costs, being variable, are also expected to rise by 20% year-on- year. The manpower cost is expected to rise at 10%. The assets are depreciated using straight line method with a useful life of 7 years. The residual value is assumed to be zero. In general, the truck has a useful life of more than 7 years.

S.No Consumables
1 Butter Paper
2 Paper Tissue napkins
3 Kraft paper Bag for Take Away
4 Paper Tray for French Fries
5 Paper Tray Fro Nuggets & Appetizers
6 PP Glass with Umbrella Lid for Lemonade & Cold Coffee
7 Paper Glass for Hot coffee
8 Hand Sanitizers [ IPA Solutions ]
9 Net Caps white
10 Hand Gloves Pair
11 Aprons printed with Burger & Fries Logo
12 T Shirts & Caps with Burger & fries Logo
13 Refined Oil for Frying

S.No Licences Exclusive Store
1 Food Safety Licence Yes
Authority To Approach FSSAI (By going through this web site, any one can fill the form state wise & apply for FSSAI Licence. Fees is 7500 for 1 year.)
2 Health/Trade Licence Yes
Authority To Approach Local Civil Authorities In case of Delhi there is site , , under this trade licence can be filed. Other cities may have site or forms can be filled manually
3 Fire License Yes
Authority To Approach Chief Fire Officer of Particular City
4 Pollution Certificate Yes
Authority To Approach Pollution Control Committee of City
5 RTO Yes
Authority To Approach Road Transport Authority

  • Franchisee fee is Rs.180000 and is converted into soft loan, payable in five years, to be paid after two years of successful operations.
  • Franchisee fee is free for first 100 entrepreneurs.
  • Royalty 3% of turnover and free for first 100 entrepreneurs.

The amount required is Rs.13 lacs. Out of the total amount, Rs.12.3 lacs is used to set up the business including the purchase of the truck with all attachments. Rest of the amount, Rs.70 thousand, is used for working capital requirements. In Case Franchisee requires Loan from bank he is expected to bring in a minimum of 20-25% and the balance will come as bank loan and eligible incentives. The loan is repayable within 7 years. The repayments are expected as per the bank norms. The Debt Service Coverage Ratio is very comfortable throughout the loan tenure.
Himalaya will provide all financial details to the applicant to the bank and advise on the scheme so as to facilitate to sanction of the loan by the bank. Franchisee will be responsible to meet the bank and complete all formalities, documents etc to sanction of the loan. The most popular schemes are Stand-Up India & Mudra loan.

Eligibility Criteria for availing MUDRA refinance/ loan.
Guides » Schemes & Subsidies in India » Stand Up India Scheme – Procedure to Apply.

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